Unnat Bharat Abhiyan (UBA) is a national program initiated by the Ministry of Education (formerly MHRD), Government of India. It aims to link higher education institutions (HEIs) with rural communities to address development challenges through knowledge sharing, innovation, and participatory approaches.

 Objectives

  • Strengthen research and innovation for rural development.

  • Enable participatory development by linking colleges/universities with villages.

  • Provide technical support and solutions to improve rural livelihoods and infrastructure.

  • Promote sustainable development practices in health, sanitation, education, and energy.

  • Encourage student and faculty engagement in community service and real-world problem solving.